WORLD FITNESS DAY
World Fitness Day is the largest festival for fitness, sports and health in Germany. A mix of trade show, extra-large live workout sessions and edutainment. For the event, the Commerzbank Arena in Frankfurt was transformed for two days into a giant fitness park.
All the best-known influencers and social media stars were on hand for this experience. Visitors could meet their idols live, take photos and get up close and personal with them. In an area of more than 35,000 sqm, some 40,000 fitness enthusiasts explored all aspects of fitness, nutrition and vitality in nine areas. We were there from the start with a large array of technical input for World Fitness Day.