{"id":45201,"date":"2025-09-02T11:48:31","date_gmt":"2025-09-02T09:48:31","guid":{"rendered":"https:\/\/www.ambion.de\/project\/msc-yellow-festival\/"},"modified":"2026-09-17T16:15:47","modified_gmt":"2026-09-17T14:15:47","slug":"msc-yellow-festival","status":"publish","type":"project","link":"https:\/\/www.ambion.de\/en\/project\/msc-yellow-festival\/","title":{"rendered":"MSC Yellow Festival | Port of Hamburg"},"content":{"rendered":"

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WATERFRONT EXPERIENCE<\/h1>\n

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As part of the MSC Yellow Festival in Hamburg, the christening of the new MSC Germany was accompanied by a large-scale visitor experience along the Jan-Fedder Promenade. In addition to celebrating the vessel’s launch, the event offered guests a wide range of interactive experiences and insights into the world’s largest container shipping company.<\/p>\n

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Our scope covered the technical infrastructure across multiple event zones. This included the distributed audio system along the entire promenade, the technical implementation of five interactive exhibition containers, and the lighting design for the floating HH container installation, complemented by two LED walls.<\/p>\n

Further elements included camera tracking systems, signal distribution across the event footprint and technical connectivity extending to the secondary venue at the Hafenclub. Throughout the project, our production teams provided comprehensive on-site technical support to ensure seamless operation across all installations and live event areas.<\/p>\n

The result was a connected event environment that brought together information, interaction and live experiences across one of Hamburg’s most distinctive waterfront locations.<\/p>\n

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<\/div><\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>_WATERFRONT EXPERIENCE As part of the MSC Yellow Festival in Hamburg, the christening of the new MSC […]<\/p>\n","protected":false},"author":9,"featured_media":44571,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":""},"project_category":[104,110],"project_tag":[],"yoast_head":"\nMSC Yellow Festival | Port of Hamburg - AMBION<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ambion.de\/en\/project\/msc-yellow-festival\/\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ambion.de\/en\/project\/msc-yellow-festival\/\",\"url\":\"https:\/\/www.ambion.de\/en\/project\/msc-yellow-festival\/\",\"name\":\"MSC Yellow Festival | Port of Hamburg - 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