{"id":41660,"date":"2025-07-02T12:42:46","date_gmt":"2025-07-02T10:42:46","guid":{"rendered":"https:\/\/www.ambion.de\/project\/netflix-squid-game-3-arena\/"},"modified":"2025-10-10T14:39:58","modified_gmt":"2025-10-10T12:39:58","slug":"netflix-squid-game-3-arena","status":"publish","type":"project","link":"https:\/\/www.ambion.de\/en\/project\/netflix-squid-game-3-arena\/","title":{"rendered":"Netflix Squid Game 3 Arena"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” min_height_tablet=”” min_height_phone=”” min_height_last_edited=”on|phone” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” max_width=”1400px” height_tablet=”” height_phone=”” height_last_edited=”on|phone” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][dica_divi_carousel show_items_desktop=”1″ show_items_tablet=”1″ transition_duration=”1500″ loop=”on” autoplay=”on” hoverpause=”on” arrow_nav=”on” item_spacing=”0″ lazy_loading=”on” load_before_transition=”on” advanced_effect=”1″ arrow_nav_color=”#000000″ arrow_bg_color=”RGBA(0,0,0,0)” image_force_fullwidth=”on” arrow_position=”middle-outside” arrow_show_hover=”on” arrow_font_size=”47px” arrow_position_tablet=”” arrow_position_phone=”” arrow_position_last_edited=”on|desktop” _builder_version=”4.18.0″ _module_preset=”default” background_color=”#FFFFFF” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][dica_divi_carouselitem button_url_new_window=”1″ image=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_01.jpg” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_01″ sticky_enabled=”0″][\/dica_divi_carouselitem][dica_divi_carouselitem button_url_new_window=”1″ image=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_02.jpg” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_02″ sticky_enabled=”0″][\/dica_divi_carouselitem][dica_divi_carouselitem button_url_new_window=”1″ image=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_04.jpg” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_04″ sticky_enabled=”0″][\/dica_divi_carouselitem][dica_divi_carouselitem button_url_new_window=”1″ image=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_03.jpg” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_03″ sticky_enabled=”0″][\/dica_divi_carouselitem][\/dica_divi_carousel][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” text_font_size=”12px” text_orientation=”right” global_colors_info=”{}”][\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”||2px|||” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ _builder_version=”4.16″ _module_preset=”default” max_width=”1400px” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” header_font_size=”100px” custom_margin=”-89px||||false|false” hover_enabled=”0″ header_font_size_tablet=”80px” header_font_size_phone=”40px” header_font_size_last_edited=”on|tablet” global_colors_info=”{}” sticky_enabled=”0″ custom_padding=”|1px||||”]<\/p>\n

_
\nNETFLIX
\nSQUID
\nGAME 3
\nARENA<\/h1>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” custom_padding=”||0px|||” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]For Netflix and the third season of the hit series Squid Game, we planned, calculated, tested, and built \u2014 and not just anything, but an immersive game arena right in the middle of the Southside Festival. Not a traditional trade fair stand, not just a simple promo area, but a true experience: a direct gateway into another world that captivates the audience.[\/et_pb_text][dvmd_image_box _builder_version=”4.18.0″ _module_preset=”default” title_text=”Story_07″ image_url=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/Story_07.jpg” hover_enabled=”0″ sticky_enabled=”0″][\/dvmd_image_box][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” width=”99.6%” custom_padding=”7px||3px|||” global_colors_info=”{}”][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.18.0″ _module_preset=”default” max_width=”1400px” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text module_class=”AMBION-custom-list” _builder_version=”4.18.0″ _module_preset=”default” transform_scale_linked=”off” transform_translate_linked=”off” custom_margin=”0px||||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”0px||0px||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”0px||||false|false” custom_padding_last_edited=”on|phone” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]The challenge: just seven weeks of project lead time. Ideas, sketches, calculations, material lists, sawing, welding, screwing \u2014 until everything fit together perfectly. The result was an arena that really had it all: temporary structures, brand-accurate execution in colors and shapes, and complex custom constructions made of wood and metal.[\/et_pb_text][dvmd_image_box image_url=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/Story_01.jpg” image_box_size_preset=”150%” caption_source=”caption” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”Story_01″ sticky_enabled=”0″][\/dvmd_image_box][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][dvmd_image_box image_url=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_07.jpg” caption_source=”caption” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_07″ sticky_enabled=”0″][\/dvmd_image_box][dvmd_image_box _builder_version=”4.18.0″ _module_preset=”default” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_05″ image_url=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_05.jpg” hover_enabled=”0″ sticky_enabled=”0″ caption_source=”caption”][\/dvmd_image_box][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][dvmd_image_box image_url=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_09.jpg” image_box_size_preset=”66.7%” caption_source=”caption” _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_09″ sticky_enabled=”0″ text_padding=”0px||||false|false” custom_padding=”129px||||false|false”][\/dvmd_image_box][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”0px||||false|false” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]The Squid Game 3 Arena became a real crowd magnet at one of Germany\u2019s biggest music festivals. New games, new prizes, new faces every day \u2014 but above all, plenty of fun. Long lines at the entrance were guaranteed, while inside the arena people were sweating, cheering, and competing.<\/p>\n

All of this under real outdoor conditions: rain, wind, blazing sun \u2014 our constructions stood firm. Rigging, set construction, event technology \u2014 every trade worked together seamlessly, from the first base plate to the final spotlight.
\n[\/et_pb_text][dvmd_image_box _builder_version=”4.18.0″ _module_preset=”default” title_text=”AMBiON-Netflix-Southside-Squid-Game-3_10″ image_url=”https:\/\/www.ambion.de\/wp-content\/uploads\/2025\/07\/AMBiON-Netflix-Southside-Squid-Game-3_10.jpg” hover_enabled=”0″ sticky_enabled=”0″ caption_source=”caption”][\/dvmd_image_box][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

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